Removing your details from the Abacus Alliance and exercising other rights


Epsilon manages the Abacus Alliance on behalf of UK retailers and charities and provides other marketing related services, such as personalised direct marketing via connected TVs.

Participating retailers and charities provide us with their customers’ name and address details as well as purchasing histories. We also process personal data collected in connection with other Epsilon services as well as personal data we receive from CACI Limited. For more information, please see our Privacy Policy.

To request for your personal data to be removed from the Abacus Alliance and no longer used for the purpose of direct marketing via connected TVs, or if you want to exercise any other right, please add your details and submit a request below. Your request will be actioned by our Consumer Services Team, and we ask you to be clear and specific with your request as this will enable us to assist you in a more effective manner.

Alternatively, you can contact us directly by:

Calling: 020 8943 8049

Emailing: nomail@epsilon.com