Epsilon Abacus (registered as Epsilon International UK Ltd) manages the Abacus Alliance on behalf of UK retailers. The participating retailers share information on what their customers buy. Epsilon Abacus analyses this pooled information to understand consumer’s wider buying patterns. From this information, retailers can tailor their communications, sending people suitable offers that should be of interest to them based on what they like to buy.
To request for your information to be removed from the Abacus Alliance, please complete your details below. This will then be actioned by our Consumer Services team.
